商务英语谈判技巧语言艺术
商务英语谈判就是在国际贸易中谋求双方能够取得最大利益的过程,在商务英语谈判中,谈判双方可以通过谈话沟通交流等方式和手段协调双方的要求,商务英语谈判的语言技巧能够在叙述、提问、回答、说服等方面体现出来,下面本站小编整理了商务英语谈判技巧语言艺术,供你阅读参考。
商务英语谈判技巧语言艺术01Dialogue 1
A: Is there any way you can cut us a better deal on your wholesale price for this order?
B: We did the best that we could to give you a low price. Did you get our latest estimate?
A: Based on the estimate you gave us, by the time we figure in transportation and other expenses, our profit is shot. With the offer you’ve given us, we’re making next to nothing. Can’t you do any better?
B: I’ve already given you a discount of 20% off of what we normally charge… if I go any lower, we’ll have loss on the project. I really want to work with you on this, but we’ve already gone as low as we could go.
A: To be honest… Our budgeted cost can’t exceed more than $150 dollars per unit. That’s our bottom line. If you can meet that price, you will get a deal. Otherwise…
B: I’ll say that… I’ll go over the numbers again with our financial team and see what I can do. I can’t give you any guarantees, but I’ll try.
Dialogue 2
A: You’ve got the email with all the specifications for the project from us, we’ll be accepting bids until noon on Tuesday, if you have any questions in the meantime, please let me know…
B: Actually, I do have a question. We’d like to know what you had in mind for a budget on this project. We’re hoping to put together a really competitive bid, but at the same time, we’d like to hit your target price too.
A: I understand, but unfortunately it is our policy not to disclose our bottom line. You can be assured that price is a weighty consideration when we review the proposals, but we also take other elements into consideration, including design and practicality. We also give weight to the reputation of the submitting company.
B: Do you have any price range? Is there any way you can give me some ideas of which direction to go, or how high is too high?
A: We are just looking for a reasonable price according to the specifications in our project blueprint. That’s all I can say.
商务英语谈判技巧语言艺术02Using effective questioning
问一些有建设性的问题
问一些有建设性的问题是成功协商议题的基石。这是给了双方一个机会来表明双方各自在关键议题上的态度,例如目标及期望。多问一些开放式的问题将可以尽早给予彼此阐述观点的机会。
例如,你可以这样问"What are you hoping to achieve today?
Recovering from offending someone
克服对方敌对意识
谈判中往往会遇到对方强烈的敌对意识,这时候你必须设法克服它。通常的方法是接受对方的“排斥”,但将之转化为正面的作用。
你可以说"If I seemed sharp a few moments ago,be assured that it was only due to my determination to make this work."
Showing humility
展现亲和力
谈判是双方沟通的过程,所以必须避免陷于一连串的"I' m right,you' re wrong"的情形。展现亲和力尊重那些对象,千万不要装做已有所有答案,请把一些议题的控制权让给别人。
你可以说"That' s more your area of expertise than mine,so I' d like to hear more."
Recovering from negotiation breakdown
让谈判“起死回生”
当对方因愤怒、怨恨或不愿意聆听而使得双方关系濒临决裂的时候,要特别注意具有建设性的对谈。承认错误并且展现诚意是让谈判起死回生的好办法。
你可以说"What happened last week was unacceptable as it was l we move on?"In business,skilled negotiation can be the difference between making a million dollar contract and being fired.
-
沟通作文600字(精选29篇)
沟通作文600字篇1黄老汉种了一辈子地,没想到竟然培养出了一个当局长的儿子。儿子在县城,一年中难得回家一趟。这一年中秋,又恰逢黄老汉生日,于是局长儿子百忙之中偷闲赶回老家为黄老汉祝寿。爷俩饭罢,就坐在院子里的葡萄架下聊了起来。儿子端起茶杯说:爸,咱两好长时间...
-
合同谈判案例(精选20篇)
合同谈判案例篇1原告承诺于20xx年9月3日开业,且达到90%的开业率,没有为被告的经营提供条件与氛围,被告要求更换铺位也未能得到满足。故本案是原告违约在先,被告不同意解除合同。被告未提供证据。经质证,被告对原告提供的证据无异议。经审理查明:20xx年5月15日,原、被...
-
萧伯纳的谈话口才技巧(精选20篇)
萧伯纳的谈话口才技巧篇1试验费萧伯纳的脊椎有毛病,医生检查过后,对萧伯纳说:有一个办法,从你身上其他部位取下一块骨头,来代替那块坏了的脊椎。又补充道:这手术很困难,我们从来没有做过。言外之意这次手术的费用不同一般。萧伯纳听了后淡淡地回答:好呀!不过请告诉我,...
-
怎么才能练好口才(精选18篇)
怎么才能练好口才篇1提纲记忆法初学演讲者常常把能够背诵演讲稿作为准备充分的标志。背诵记忆,对于初学演讲者可能是一种必要的准备方式。但是,背诵依赖的是机械记忆,逐字逐句的记忆不仅耗费演讲者大量的时间,而且容易造成演讲者心理麻痹。实际的演讲过程中,一旦因...